LEAD Collaborative

PROJECT: Logo design

ROLE: Designer

The LEAD Collaborative was a project led by EngenderHealth and funded by the U.S. government’s Office of Adolescent Health (OAH). It provided a unified support network for dozens of teen pregnancy prevention programs across the country, giving them the resources needed to accelerate their work.

The Collaborative’s acronym “LEAD” is represented as concentric circles in the logo, from the outside to the center:

  • Learn is on the outside, with points that have been arranged;
  • Engage is shown as lines which connect points;
  • Accelerate is represented by the angled, active lines around the center; and
  • Deliver is the final star in the center.

The Collaborative had five organizational partners. In addition to EngenderHealth, the partners were: the University of Massachusetts Donahue Institute, the Center for Strengthening Youth Prevention Paradigms at Children’s Hospital Los Angeles, the Adolescent Health Initiative at Michigan Medicine (University of Michigan), and Youth Catalytics. As of July 1, 2017, the project was cancelled by the OAH as part of $200 million in budget cuts to teen pregnancy prevention projects.

<b>Brand basics</b> reference sheet
Brand basics reference sheet

<b>Web site</b>
Web site